The steps Travel Manitoba is taking to help the province's tourism industry recover
Travel Manitoba is looking at ways to help the tourism industry in the province, which took a hit during the COVID-19 pandemic.
Before the pandemic, tourism was a $1.6 billion industry in Manitoba; since then, it has lost between 25 per cent and 60 per cent of its revenue.
Travel Manitoba said people choosing to travel within the province is one of the keys to recovery.
It mailed out a 112-page Road Trip Guide that is filled with day trips and overnight staycation options within the province.
“The road trip campaign covers a tremendous amount of the province,” said Colin Ferguson, president and CEO of Travel Manitoba.
“It’s not just A to B, it’s everything in between as well. There are 18 individual road trips. If you have received a guide at home through a direct-mail program, I encourage you to open it up and have a look at it.”
The Manitoba Chambers of Commerce also has a Tourism Receipt Incentive Program, or T.R.I.P., which allows Manitobans 18 and over to submit receipts for a paid overnight stay at a Manitoba accommodation.
“Between July 31st and August 16th of this year, (you can get) a rebate of $100 on a hotel stay, or $150 on a pre-arranged stay and play package,” said Chuck Davidson, president and CEO of Manitoba Chambers of Commerce.
“Eligible stays include hotels, motels, B&Bs that are members of the Bed and Breakfast Association, lodges and resorts.”
Davidson said the Chambers want to ensure Manitoba’s tourism industry recovers for the sake of Manitoba businesses, and the benefit of residents.
The Manitoba Tourism Strategy has a target to grow visitor spending by 50 per cent to reach $2.5 billion by the end of 2021.
Travel Manitoba said its focus is on Winnipeggers travelling outside the city, and rural Manitobans travelling to Winnipeg.
It will start including neighbouring provinces as part of the campaign once it’s deemed safe to do so.
CTVNews.ca Top Stories
'Most of the city is evacuating': Gridlock on Alberta highway after evacuation order in Fort McMurray
Four Fort McMurray neighbourhoods were ordered to evacuate on Tuesday as a wildfire gets closer to the city.
Sask. police seize 1.5M pieces of evidence, lay 60 more charges in child exploitation case
Saskatchewan RCMP have revealed that a historic sexual assault investigation has led to the discovery of alleged crimes against children dating back to 2005.
Biden administration moving ahead on US$1 billion arms package for Israel, AP sources say
The Biden administration has told key lawmakers it is sending a new package of more than US$1 billion in arms and ammunition to Israel, two congressional aides said Tuesday.
Maximum payout for LifeLabs class-action drops from $150 estimate to $7.86
Canadian LifeLabs customers who filed an application for a class-action settlement began receiving their payments this week, though at a much lower amount than initially expected.
Full List Are these Canada's best restaurants? Annual top 100 list revealed
The annual list of Canada's top restaurants in the country was just released and here are the places that made the 2024 cut.
'Inappropriate' behaviour shuts down Dublin to New York City portal
Less than a week after two public sculptures featuring a livestream between Dublin, Ireland, and New York City debuted, 'inappropriate behaviour' in real-time interactions between people in the two cities has prompted a temporary shutdown.
King Charles III unveils his first official portrait since his coronation
King Charles III has unveiled the first portrait of the monarch completed since he assumed the throne, a vivid image that depicts him in the bright red uniform of the Welsh Guards against a background of similar hues.
About 1,000 wildfires confirmed so far this year: Here's a quick look at the situation in Canada
Nearly 1,000 wildfires have burned across Canada so far this year. Here's an overview of the situation in Canada.
American sought after 'So I raped you' Facebook message detained in France on 2021 warrant
An American accused of sexually assaulting a Pennsylvania college student in 2013 and later sending her a Facebook message that said, 'So I raped you,' has been detained in France after a three-year search.