Report recommends selling sponsorships for city facilities, events

The City of Winnipeg is hoping to raise more revenue by selling the naming rights for public pools, libraries and events.

A new report recommends the city CAO be given authority to green light sponsorships for all deals under $200,000.

It said this will speed up the process that has been hampered over the years with revenue dropping.

The report estimates, with costs included, the city could net $3.4 million over five years.

The dollar amount does not include current contracts.

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  This chart from a city report lists city facilities and programs that could be sponsored from 2018 to 2022. (Source: City of Winnipeg)

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  The continued chart, (see first image), outlines possible special event sponsorships. (Source: City of Winnipeg)